Sunday, 5 October 2014

Will Google's plan to compete with WhatsApp work?

Google is working on a mobile messaging app to be launched in 2015, according to The Economic Times. The app is said to be in early stages of development and will be in placed in direct competition against WhatsApp.
Last year, Google had made bids to buy WhatsApp which was eventually bought by Facebook for $19 billion.
India is huge market for messaging apps and the popular ones have been Viber, Line, WeChat and Hike. WhatsApp tops the market with over 65 million users. WhatsApp's model is free for its users for a year before charging them Rs 53 per year for the service.
Read: WhatsApp founder Brian Acton was rejected by Facebook and Twitter before $19 billion deal
Google currently has the Hangouts app that allows people to chat. The new messaging app will be free to use and will reportedly not require a Google login.